This lecture will focus upon the history of the company, its founding in the late 1940s by a Hungarian immigrant, through its boom years in the 1960s, the later years of decline and under investment, and finally its current resurgence in the market place. The lecture will then look at the ways in which Airfix products are developed, including the painstaking research and the cutting edge technology used to design and manufacture modern kits. CAD design will be showcased, as will the way in which striking Airfix box art is now produced. This lecture aims to inform the audience how one of the classic toys of British childhood is being brought into the 21st century.
SPEAKERS
Simon Owen, Hornby Hobbies Ltd